Monday, May 29, 2023

Art direction for CISCO, produced in New York, created to launch their new series of conference room speakers. The work needed to showcase the product line's versatility and quality, positioning the hardware as both refined and adaptable across environments.

I designed style frames and collaborated on the storyboard and marketing language that shaped the campaign's direction. A core part of my role was the technical texturing and lighting for all hardware pieces, interior and exterior, matching the actual products and meeting the demands of the rendering pipeline. I also worked on animation and pipeline design, ensuring the visuals held up from concept through final render.

Category:
Art Direction
Client:
CISCO
Duration:
7 – 8 Weeks
Location:
New York, United States
Cisco still
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